You’re on your phone, looking for the gym app you downloaded yesterday, right after you paid for your monthly membership at the gym. Let’s say this gym is called Gymoo!
Of course, you’re not going to remember the app’s name; instead, you’ll be looking for an app called Gymoo.
But Gymoo doesn’t have a branded app, so you sit all day looking for it! You only wanted to see what classes they had today, but all the searching got you demotivated!
Dear Gymmo, you could’ve added your branding to your sports management app, and your users’ lives would’ve been much easier!
What are branded sports and fitness management apps?
Branded apps often represent the company’s identity and include its slogan, values, colors, logo, and visual identity. Everyone’s closest companion in the modern technological age is mobile apps. The fitness industry has started to leverage that!
These sports management apps assist users in keeping track of their bookings, following up with their subscription schedules, and enabling notifications for important reminders. These apps are also acting as payment reminders both for the users and the admins. What makes them “branded” is the look and feel of the brand the sports business uses.
How can a branded app support sports and fitness businesses?
As a fitness and sports business owner, having an application that groups all your business updates in one place will give you the peace of mind you’ve been missing.
So, what are the advantages of using branded apps for a sports business?
Other than these branded apps elevating the entire user experience and establishing a professional status for the business, they also have several other benefits.
- Affordability
These apps don’t usually have much higher fees than non-branded ones. So might as well get an inviting branded one.
- Professionalism
The fact that the app is branded with the name of the gym or any fitness institute gives its users a feeling of working with a business that cares about its image. Automatically this is perceived as a more professional business.
- Increased consumer satisfaction
As mentioned in the example at the very top, you don’t want your users to get bored and unmotivated. With a branded app, they’ll have it right in front of them, and their entire experience will be smooth and satisfying.
- Better visibility and management
When subscriptions, schedules, and even updates are found in one place, staying on top of this data is way more manageable for users and owners.
- Greater brand loyalty
Users are always after brands that give them a seamless and smooth experience. And when they find that the sports institute they’re with is assisting in keeping their health in check while ensuring a smooth journey, they’ll always choose it over any other one. Simple.
Branded Apps Strengthening the User Experience
Consistent branding will attract users, keep them interested, and boost their engagement and loyalty. A branded app can also enhance the brand experience and optimize the business. Additionally, it will help you stay at the forefront of current and potential clients’ minds.
A great advantage businesses with high-quality branding enjoy is that their users automatically become brand advocates. The brand’s overall presentation and feel creates a refined user experience. It is also what differentiates you from your competitors. It’s about time you take your sports and fitness business to the next level and give it the branding and attention it deserves. In2 is what you’re looking for to brand your sports business’s application and enhance your entire user experience. The cherry on top is that this is all available at an affordable price.
Join the revolution of having sports and fitness businesses on applications. Book a demo with In2.